How Can I Set Up An Online Business?

If you’ve been considering setting up an online business you’ve most likely been motivated by sheer volume of buying and selling that is now taking place on the internet.

More and more people are buying products and services online. And if you set up your own online business you can claim your cut of this expanding marketplace. Here are the 5 steps to follow to set up an online business.

1. Pick Your Market

If you’re going to set up an online business your first task is to determine what type of business it’s going to be. Are you going to sell products or services? You can sell your own products or you can sell products produced by other businesses who will pay you commissions on your sales. Or you may choose to set up a membership website or offer teaching and coaching services online.

Getting a website online isn’t as complicated as you may think. Initially you’ll need to purchase a name for your website (known as a domain name). Next you need to ‘rent’ some space on the internet (known as website hosting). Lastly you’ll need a software package that will make it possible for you to put written text, images, videos etc onto your website. There are many website building programs available that make this whole procedure very easy.

3. Get Visitors To Your Website

When you website is online you have to get potential customers to visit it. There are two main ways to do this. You can use free website traffic techniques or paid website traffic techniques. Both have their pros and cons and the most effective traffic tactic to use a mixture of both.

4. Develop A Customer List

It’s doubtful that your website visitors will want to buy anything from you on their first visit to your website. They may visit your website and never return. But obtain a visitor’s email address with a special email capture form, you can remain contact with them via email. Your emails can keep them informed about your business and encourage them to return to your website. If you offer something of value for free in return for someone’s email address they are more likely to give you their email address. This can be something as straightforward as a free report or eBook that is relevant to your industry.

5. Provide Value

The content material on your website and in your emails, articles or blog posts has to be more than continuously trying to sell. When you provide high quality, useful information to your target audience will come to know, like and trust you. Your prospective customers will then be more willing to buy from you and continue to be as loyal customers for many years.

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3 Affordable Cars for College Graduates and Young Students Living in Philly

Philadelphia, nicknamed Philly, is the fifth-most populous city of America. One of the main reasons of the city’s high population is the large number of students residing in Philly. It has the third-largest student concentration on the East Coast of America. It is home to more than 120,000 students who are enrolled in different universities around the city. There are more than 80 universities, colleges and schools in the region. Also, several young people are enrolled in the oldest university of America, University of Pennsylvania.

Buying a Car with a Limited Budget

As a student studying in Philadelphia, you must think that you should not spend your money on luxurious items. But, it doesn’t mean that you cannot buy a car to make your daily commute comfortable. Also, do not think that you will end up with an old, dilapidated car only. It is a fact that your limited budget will not permit you to buy a luxurious brand new car. But, if you research thoroughly, you will find several new car models that will fit your lifestyle and budget easily. Here are a few affordable car models that a student should consider buying in Philly:

· Nissan Versa

If you want to invest money in a good, reliable and sturdy car, you can consider buying Nissan’s Versa Sedan car. It is ranked as one of the cheapest cars in Philly. Nissan ensures that you become a proud new car owner for around $10,000. It means you can buy a car with the help of your limited budget. It is a great bargain because several new cars are priced around $30,000. The cheapest Versa S version of the car has a powerful engine with 109 horsepower. Its unique halogen headlights provide maximum visibility at night and make sure that you reach home safe.

Before visiting a dealership in Philly, make sure that you register as a Nissan College Grad on the company’s official website. Once you finish the registration process, print the Nissan College Grad Certificate and show it to the dealer for obtaining discounts.

· Hyundai Accent

Critics consider the car as a perennial best seller. You can buy the new Hyundai Accent for $14,745. However, you will be able to reduce the price of the car with the help of Hyundai College Grad Program. The auto manufacturer offers a student incentive program to college graduates and young students of Philly. Hyundai offers a $400 bonus for buying a car in Philly. The dealer will consider the bonus as a part of the down payment amount for buying the car.

Hyundai Accent will quench your thirst for a powerful car because it has a 137 horsepower, 1.6 liter four-cylinder engine. Also, you can make a choice between six-speed manual and six-speed automatic transmissions. The car is a joyful ride for the young generation because it provides a great audio system with six speakers, tilt-steering wheels, dual vanity mirrors and exterior temperature display.

· Kia Rio

Kia Rio is a favorite car among the young generation of America. It is because it offers spacious cabin space and cheaper maintenance costs. The 2017 model was unveiled at the 2016 Paris Auto Show. And, since then, it has captured the attention of car lovers across America. The South Korean manufacturer has packed several features for the tech-savvy students of Philly. It provides rear-camera display to help you park properly at your college. Also, its connection-on-command service UVO will provide you with driving directions and access your favorite apps to help you improve your driving skills. Similar to Hyundai, Kia Motors also offers a student incentive program in Philly. It provides a $400 discount along with other incentives to college graduates and young students.

Buying a new car signifies your entry to adult life. It is an important decision that will have immense consequences on your financial situation. So, do not make a hasty decision. Spend time in finding a car model that suits you. Do not forget to consider different incentive programs that auto manufacturers offer to college graduates and young students of Philly. It will make the car buying process affordable for you.

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Tips And Tricks To Market Your Website

New Year is ready to knock your doors with new dreams, challenges, and opportunities for your business. No matter, how many mistakes you have done in your past year, it’s time to correct them all. This may give a kick-start to your career and let you touch the new heights in your business. The first thing you should keep in mind is that creating a website is not enough, you also have to spread it around the world, so, it can create opportunities. Marketing is a daunting task that you cannot overlook anyhow, so, here are some proven ways that can help you to market your website in 2017, which allow you to rock on the internet with your distinct identity. Optimization Is The Key: Search Engine Optimization (SEO) is an important and unforgettable factor for the success of your website. It may increase the visibility of your website, so, the first and foremost thing you need to do is optimize your web pages, content or social links for search engines. It helps to market your website in all over the world by the mean of increasing its ranking on different search engines.

Breathtaking Design That Catches The Eyes: Another way to market your website over the internet or intranet is by creating mesmerizing and inspiring design that catches the eyes of its visitors and pulls them to go through your website once. The design is the soul of your website that helps in its marketing. Always give a look and add functionality to your website that attracts human and web spiders as well.

Spread It To The World With Social Media: Nowadays, social media is ruling the market it helps to viral any news in a few seconds. So, you should also take its help to market your website. You can easily create your business pages on different social media platforms like Facebook, Twitter, LinkedIn, Pinterest, Instagram, Tumblr and many more and get quality traffic to your website. Content Is The King: Last but not the least method to market your website is by creating engaging and inspiring content to post on your website that gives your visitors a reason to come back. Always remember unique content not only open the doors for new visitors or retain the existing ones but also give search engines a reason to crawl your website, which in result increase its ranking.

These are some simple tips and tricks you can use to market your website in 2017. So, what are you waiting for? Use it and get ready to touch the new heights in your business.

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The Artistic Way of Programming

12 years back, when I started my formal classes in computer science, the first thing I learnt was “data” means “information”. A few days after that, we started conventional programming, where code and data were treated separately. For example, only data can be passed as the functional arguments. It was difficult for me to digest that “code, which is also information, is not treated as data”. I strongly felt that this will increase complexity of softwares in the long run.

A system does three things – read, transform (processing data), write. In other words – the mathematics (the transform part), and the effect of that in real life (the read/write part). The data transformation is indeed a mathematical concept, and with the help of read and write we make the mathematics (the transform part) useful to the real world. Bringing the “transform” part fully inside mathematical domain has its own benefit of using mathematics without fear (possible errors) for the analysis of the system, making the system more tractable mathematically. The catch is to treat both the elements of transformations, data and functions, equally.

Initially, code used to be bigger than the data, so sending data over the wire was feasible. But with time, data becoming huge, sending code to systems over the wire becomes the need, resting the data on the systems intact. With big data, the need of the hour is to treat the code as data, so that the code can be taken as argument to another meta function on a system having huge data which expects an algorithm for transformations.

Roughly speaking, codes are algorithms, algorithms are mathematical functions, functions are in turn actually look-up tables, i.e. data. Hence with this principle, all codes or functions are data.This is exactly the cornerstone of the functional paradigm. The functional programming is programming with functions, they treat functions and data likewise. Another principle I love, to control complexity, rules should not be complex itself.

Thumb rules rewritten for the functional paradigm:

Read-write and transformations(algorithms) should be separate.
Use immutable variables. Discourage use of reassignment statements.
Discourage side-effects (input/output or changing any variable in-place), every function should ONLY return its expected result.
Use referentially transparent functions (sometimes it is called pure functions) with no side effects, i.e. if x = y, f(x) and f(y) should be same forever.
Unit testing is a must for each function.
One of the main design patterns should be followed is to use expressions instead of instructions, i.e. it should be declarative in nature. Discourage use of loops like for/while – use recursive statements as shown above to calculate sum. Tell computers what needs to be done, not how to do it – it reduces error, especially edge cases.
With the need to control the complexity of the system and the advance design, the design pattern for the functional composition can be made to follow some basic algebraic structures, which in turn becomes more robust.

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Stay Healthy and Wealthy

When you make those New Year’s resolutions, you’re thinking about fresh starts and the year ahead. What you might not realize is that some resolutions also could save money. Here are some popular resolutions that could help get you and your finances in shape in 2017.

Quit smoking: You can save money by stopping a pack-a-day habit, which can cost between $1,825 and $3,650 per year, depending on the cost of cigarettes in your area. Nationally, a pack-a-day smoker is going to spend an average of $2,000 annually on cigarette costs.

Set up and stick to a realistic budget: If you want to resolve to stick to a budget in 2017, you must start with a realistic plan. People tend to make financial resolutions the same way they do a weight loss plan. If you start with lofty goals they will be unachievable within a month. List your priorities for spending rather than restricting your spending. Focus on necessary expenses then include a certain amount for retirement savings. Then with the remaining money you have each month, set aside a little for enjoyment. It’s critical you have rewards in your budget.

Exercise regularly: You’ll save money in several ways with regular exercise. On average, Americans are spending $7,800 annually on health care, according to the National Association of Health Underwriters. But exercise brings real savings. “If people are eating right and exercising three times a week for 20 minutes a day, they see prescription costs decrease by 70 percent and medical costs decrease by 30 percent,” says Ric Edelman of Edelman Financial Services. Stop spending money recklessly: One of the best ways to stop spending your money recklessly is to track where it is going each month. Check with your credit union and download their free mobile budgeting app that shows expenditures by category so you can monitor your spending. A great way to get your spending under control is quit trying to “keep up with the Joneses”. If you want to fix your bad spending habits in 2017 start hanging out with other spendthrifts because you will likely become one yourself.

Eat healthier: A healthy eating plan can be as — or more — economical than fast food. It’s a total myth that eating healthy is expensive. Buy smaller but leaner cuts of meat, eat protein-rich beans and buy produce in season when it’s freshest and least expensive. A smaller amount of a leaner cut can slice your food bill and your bad cholesterol.

Build an emergency fund: Nothing takes the stress out of financial situation like spare cash. If you are among the millions of Americans that don’t have enough money set aside to cover unexpected expenses or emergencies, then you should resolve to build one in 2017. Experts recommend putting enough money in a savings account to cover six months’ worth of expenses in case of unexpected emergencies like job loss, maternity leave or medical issues. You can always apply a small amount of your paycheck towards this account, so you make sure it is hidden from you.

Pay off high-interest debt: Paying down credit card debt is one of the most popular short-term goals in 2017. Try focusing on paying off your high-interest credit card debt before other debts because it is more expensive. And, it you are motivated by seeing those results first hand, start by paying off your card with the lowest balance first so you can feel that sense of accomplishment. Create your estate plan: An important 2017 resolution would be to tie up any financial loose ends for your loved ones so they aren’t left trying to pick up the pieces. Make sure you have a will or trust that designates who’s in control of your assets. You certainly don’t want the state court system to make that decision for you. Don’t forget to designate a guardian for your children, and someone who will make financial and healthcare decisions for you if you are unable to do so.

Develop common financial goals with your partner: Many times finances are the biggest source of conflict between couples. It’s important that couples sit down and create a financial plan. It doesn’t usually work to try and manage their finances separately.

Any of these resolutions can help improve your financial security in 2017. I suggest tackling one financial tip each month so you don’t get overwhelmed. Then as you get accustomed to the new approach to spending and saving, add another. By the time 2017 starts dwindling toward 2018, you will find you’ve made progress on achieving your financial goals.